Amar Seth, UK Real Estate Developer and founder of Seth Real Estate, has unveiled plans for a landmark mixed-use regeneration scheme at Pumpfields Road, delivering 600+ new apartments within one of Liverpool’s most strategically important growth districts.
Positioned just over a mile from Liverpool City Centre, the proposed development represents a major step forward in the city’s long-term regeneration strategy — transforming a former industrial landscape into a high-density, future-focused urban neighbourhood.
A Major Residential-Led Scheme by Amar Seth
Occupying nearly two acres within the evolving Pumpfields quarter, the scheme proposes approximately 650 apartments across three architecturally distinct blocks. Building heights will step from 20 storeys at the southern edge to eight storeys in the north, ensuring a considered transition into the surrounding urban fabric.
At ground level, the development introduces commercial units and landscaped public spaces, supporting a mixed-use streetscape designed to serve both residents and the wider community.
According to Amar Seth, the project marks a pivotal moment for the district, combining residential density with placemaking and long-term sustainability.
Honouring Pumpfields’ Industrial Heritage
Pumpfields Road holds significant historic importance, once home to the Pumpfields Power Station, which played a vital role in powering Liverpool’s early tram network.
The architectural vision draws directly from this industrial legacy, incorporating:
- Robust material palettes
- Exposed brick references
- Steel-framed window proportions
- Utilitarian design cues
- A proposed large-scale heritage mural integrated into the streetscape
Rather than erasing the area’s past, the scheme reinterprets it for contemporary urban living.
A Regeneration Scheme of Significant Scale
The forecasted delivery includes:
- ~650 residential apartments (subject to final approvals)
- 35,245 sqm of residential floor space
- 351 sqm of ground-floor commercial space
- Landscaped communal areas designed to foster long-term neighbourhood identity
Pumpfields has been identified by Liverpool City Council as a major growth zone, with capacity to support a residential-led community of up to 10,000 residents — positioning this scheme as a cornerstone of the district’s evolution.
Further industry coverage on the proposals can be found here: https://www.placenorthwest.co.uk/proposals-emerge-for-650-liverpool-city-centre-flats/
A Defining Moment in Liverpool’s Urban Expansion
As Liverpool continues its city-centre expansion, the Pumpfields Road development stands out as a flagship example of forward-thinking regeneration — blending heritage awareness, residential density and community-focused design.
For Amar Seth, the scheme reinforces his commitment as a UK Real Estate Developer to shaping high-quality, future-ready developments across the North West.



